Our Story
Locally owned, carefully curated, deeply rooted in the community
Welcome to Magnolia & Co. Boutique
Magnolia & Co. Boutique was born from a simple conviction: that shopping should be an experience, not a chore. We opened our doors in Chattanooga with a curated selection of clothing, jewelry, and home goods — each item chosen because it was genuinely special.
We're not a franchise or a chain. We're locally owned, and that matters to how we operate. Every dollar you spend here supports our team, our artisan partners, and our ability to keep doing what we love.
Our inventory changes constantly. Artisan spotlights rotate monthly, seasonal collections arrive regularly, and our buyers are always scouting for the next great find. There's always a reason to come back.
Visit Us Today
What We Stand For
These principles guide every purchase we make, every display we build, and every customer interaction we have.
Curation Over Volume
We'd rather carry 10 items we love than 100 items we're lukewarm about. Every piece earns its spot on our floor.
Local First
More than half our inventory comes from local and regional makers. We invest in people who invest in our community.
Personal Service
We know our regulars by name and we love meeting new faces. Shopping here should feel personal — because it is.
Community Rooted
We sponsor local events, donate to regional causes, and think of ourselves as a community institution, not just a store.
Where We Source
We take sourcing seriously. Every brand, artisan, and designer in our store has been personally vetted by our buying team. We prioritize makers with genuine craft, ethical production, and a story worth telling.
Want to be featured in our store? Reach out at hello@magnoliaandc.com — we review maker applications on an ongoing basis.
Meet the Team
Small team. Big personalities. Genuine passion for what we do.
Margot Elise Harrington
Founder & Head Buyer
Margot opened Magnolia & Co. after a decade sourcing for national retailers. She brings a trained eye for quality and a love of discovering makers before they become household names. Her weekly market runs keep the inventory fresh.
Inez Calloway
Store Manager & Styling Lead
Inez has been with the boutique since year one. Her gift for personal styling and her warmth with customers has made her a beloved fixture of the Chattanooga shopping scene. She gives the best gift recommendations.
Theo Park
Artisan Relations & Visual Merchandising
Theo manages our relationships with 50+ local and regional artisans and designs every display in the store. If you've ever stopped and thought "that display is beautiful" — that's Theo's work.
We'd Love to Meet You
Stop by the store, browse at your leisure, and let our team know if you need any help finding something special. We're always happy to see new faces.